Aurora Expeditions Strengthens North American Sales Team
by Dori Saltzman /
l-r: Bonnie Newman, Danna Walker, and Kris Endreson. Photo: Aurora Expeditions
Aurora Expeditions is expanding its North American sales team with three key appointments, including adding an all-new vice president of sales for North America.
Kris Endreson joins the company as its new vice president of sale, North America. Based in Dallas, she brings many years of experience in senior roles within the expedition and cruising space, including time spent at MSC Cruises, SeaDream Yacht Club, and Crystal Cruises. She will be responsible for leading the company’s sales strategy across North America, including driving revenue and expanding its overall market presence, supported by a team of sales directors and business development managers.
As part of Endreson’s team, Aurora has appointed Bonnie Newman to the newly created role of director of national and key accounts, following her success as sales director, U.S. West. In her new role, she will be responsible for nurturing relationships with national retail agencies as well as growing Aurora’s relationships with key wholesale accounts.
Additionally, Danna Walker has been promoted to the new role of business development manager, Canada, where she will work to expand Aurora’s brand presence in the Canadian market.
“We are thrilled to welcome Kris Endreson to the team, as well as congratulate Bonnie and Danna on their new roles,” said David Tanguay, global head of sales, Aurora Expeditions. “I am confident that their passion, dedication, and expertise will propel us to new heights and strengthen our position as a market leader in North America.”
Eric Andrews remains in his role as sales director, U.S. Southeast, while the company is also actively recruiting to fill the sales director roles for the Northeast and West.

