Search Travel Market Report

mainlogo
www.travelmarketreport.com
  • News
  • Packaged Travel
  • Cruise
  • Hotels & Resorts
  • Destinations
  • Retail Strategies
  • Niche & Luxury
  • Air
  • Training & Resources

Atlas Ocean Voyages Adds Third Ship, Launches New Loyalty Program

by Dori Saltzman / May 24, 2023
Atlas Ocean Voyages Adds Third Ship, Launches New Loyalty Program

World Voyager will be a sister ship to World Navigator (picture here). 

Atlas Ocean Voyages continues to add to its offerings with the early addition of a third expedition yacht and the creation of an all-new loyalty program for past guests.

The line’s third ship, World Voyager, will join the fleet in October 2023, just in time for the 2023/24 Antarctica season.

“Demand for our two expedition yachts in Antarctica surpassed all expectations, and we are delighted to add capacity for exploring the world’s seventh continent during the upcoming 2023 season,” said James Rodriguez, president and CEO of Atlas Ocean Voyages. “As our value travel advisor partners and guests request more year-round expedition experiences, we look forward to welcoming a third expedition vessel to the Atlas Ocean Voyages fleet a full year earlier than originally planned.”

With the addition of World Voyager, giving the line a three-ship fleet, Atlas Ocean Voyages will offer an Antarctica Fly and Cruise option for the first time.

Like its sister ships, World Voyager boasts the latest in safety and ice class features. Originally delivered to a sister brand in 2020, World Voyager will undergo a style refresh before joining the Atlas fleet.

A fourth ship will join the ship in 2024. 

Atlas Yacht Club Loyalty Program
Now that the line has been sailing for nearly two years – and has a sizeable database of past guests, Atlas has created a five-tiered loyalty program packed with benefits to entice cruisers to come back.

“I have met many customers who rebook while on board because they crave another adventure with us,” Rodriguez said. “This new program is our way of thanking them for their commitment to the brand.”

Travelers are automatically enrolled in the Atlas Yacht Club when they make their first booking. Using their loyalty number, guests can register at MyAtlas to indicate their personal preferences such as mini-bar beverages, preferred bed configuration, parka and rubber boot sizes, and any special requests.

Benefits of being in the program will include access to special savings on select voyages, private cocktail parties with the captain and senior officers, and onboard credits of up to $200 per guest.

The club’s five levels (purple, bronze, silver, gold, and Captain’s Yacht Club) will be based on the number of nights sailed with purple status gained at a minimum of seven nights sailed and the highest tier earned after 201 nights.

Past guests of Atlas may refer friends and family to sail on their first Atlas voyage and the new guests will receive the applicable loyalty savings.

  
  
Related Articles
James Rodriguez to Depart Atlas Ocean Voyages
Up Close with Atlas Ocean Voyages’ Epicurean Expeditions
Catching Up with Execs from MSC Cruises, Atlas Ocean Voyages, & AmaWaterways
Here Are the New Cruise Ships Debuting in 2023
Catching Up with Atlas Ocean Voyages: Brand Ethos, What’s New, & More
Atlas Ocean Voyages Opens Two Ships for Summer/Fall 2023
Atlas Ocean Voyages Invites Travel Advisors Onboard for Seminars at Sea
New Atlas Ocean Voyages CEO/President to Start in August

MOST VIEWED

  1. The Most Anticipated Hotel and Resort Openings of 2025
  2. Trinidad and Tobago Declares State of Emergency
  3. Here’s When Each Cruise Line Pays Travel Advisors Their Commission
  4. Princess Cruises Cancels Regal Princess Sailing for Unscheduled Dry Dock
  5. New U.K. ETA Requirement for Americans and Canadians Begins this Week
  6. Trevello World Holdings Inc. Acquires Gifted Travel Network


  1. Andrea DeMarco Out at Regent Seven Seas Cruises, Jason Montague to Oversee Oceania and RSSC
  2. Nikki Upshaw Departs Oceania Cruises
  3. Air Canada Flight Attendants Highlight Unpaid Work In Contract Demands
  4. Four of the Biggest Rule Changes Coming for Travelers and Advisors in 2025
  5. Here Are the Cruise Wave Season Promotions for 2025
  6. American Airlines Vacations Drops AAdvantage Requirement
TMR Subscription

Subscribe today to receive daily in-depth coverage, analysis of industry news, trends and issues that affect how you do business. Subscribe now for free.

Subscribe to TMR

Top Stories
Carnival Debuts New Asia-Pacific Sailings for 2026/27
Carnival Debuts New Asia-Pacific Sailings for 2026/27

The four sailings will visit ports of call across Japan, Southeast Asia, and Australia, including seven new-to-Carnival ports.

Princess Cruises Cancels Regal Princess Sailing for Unscheduled Dry Dock
Princess Cruises Cancels Regal Princess Sailing for Unscheduled Dry Dock

Regal Princess will enter a “special,” unscheduled dry dock in late April.

Testing the Waters with Dori: What Does Immersive Mean?
Testing the Waters with Dori: What Does Immersive Mean?

What do suppliers mean when they say they offer “immersive” experiences for your clients?

Nikki Upshaw Departs Oceania Cruises
Nikki Upshaw Departs Oceania Cruises

After 14 years with Oceania, the line’s senior vice president of global sales has left the company.

Tauck Unveils 2025 Savings for Solo Travelers
Tauck Unveils 2025 Savings for Solo Travelers

Solo travelers can save on every European river cruise, plus select land departures.

Holland America Takes Over “Wheel of Fortune”
Holland America Takes Over “Wheel of Fortune”

HAL is sponsoring a week-long media integration with the iconic game show.

TMR OUTLOOKS & WHITE PAPERS
View All
Advertiser's Voice
More than Villas. An Experience.
About Travel Market Report Mission Staff Advisory Board Advertise Syndication Guidelines
TMR Resources Calendar of Events Outlook/Whitepapers Previous Sponsored Articles Previous This Week Articles
Subscribe to TMR
Select Language
Do You Have an Idea Email
editor@travelmarketreport.com
Give Us a Call
1-(516) 730-3097
Drop Us a Note
Travel Market Report
71 Audrey Ave, Oyster Bay, NY 11771
© 2005 - 2025 Travel Market Report, an American Marketing Group Inc. Company All Rights Reserved | 243 South Street, Oyster Bay, NY, 11771 USA | Telephone (516) 730-3097| Terms and Conditions
Cookie Policy Privacy Policy